Saturday, February 14, 2009

Ask Open Ended Question

1. Ask Open-Ended Questions??

Closed-ended questions can be answered yes or no, and begin with
words such as “does,” “did,” “has,”  “would,” and “is.” Open-ended questions—which usually begin with “how,” “when,” and “who”—create opportunities
for a conversation and a much richer exchange of information.
This is a closed-ended question:

For Example:

Employee: Does the company have a child-care center on-site?
INTERVIEWER: Yes.
Here is an open-ended question:

Employee: How does the company support working parents?
INTERVIEWER: Let me show you a brochure about our award-winning
day-care center located right here in the building. Working Woman recently
rated it one of the top ten corporate day-care centers in the
United States . . .

“Why” questions also start open-ended questions, but they often
come off as too challenging in a job interview.

2. Keep It Short

Nothing is as disconcerting as a candidate spewing out a long, complicated
question only to have the interviewer look confused and say, “I’m
sorry. I don’t understand your question.” Restrict every question to one
point. Resist mouthfuls like this:

I know that international sales are important, so how much of the company’s
revenues are derived from overseas, is that percentage growing,
declining, or stable, do international tariffs present difficulties, and how
will currency fluctuations impact the mix?
No interviewer should be expected to take on such a complicated question.
If you really think a conversation about these points is in your interest,
indicate your interest in the issue and then break the question into
separate queries.

3. Don’t Interrupt

Wait for the interviewer to finish the question. In other words, listen.
Many candidates get anxious or impatient and jump in before the interviewer is finished asking the question. Sometimes they want to show off
and demonstrate that they “get it.”

Don’t do it. The risks of flubbing outweigh any points you may get
for appearing swift. To combat the tendency to interrupt, make sure
the interviewer is really finished with each question. It’s a good idea
to pause three seconds before answering. If you can, use the time to
think about what you want to say. In your mind’s eye, repeat the question
to yourself. Consider repeating it to the interviewer. See if you really
have it. If not, ask the interviewer to repeat the question. Even if
you can’t make productive use of the three seconds, the pause will
make you look thoughtful. The pause will also protect you from answering
an incomplete question. For example, one candidate reported
the following exchange:

For Example:

HIRING MANAGER: I see by your résumé that you’ve had six systems
analyst jobs in six years . . .

CANDIDATE [interrupting]: . . . And you want me to explain the job hopping,
right?

HIRING MANAGER: Actually, I was going to ask what’s one new skill
you took away from each job. But since you mentioned job hopping,
I am concerned about your ability to stick with one employer for
more than year.

Oops. Better to wait for the full question.
How much better it would have been for the above candidate if the exchange
had gone this way:

HIRING MANAGER: I see by your résumé that you’ve had six systems
analyst jobs in six years. Can you mention one specific skill you took
away from each experience?

CANDIDATE: You’re asking what’s one important skill I added to my
portfolio from each of the jobs I’ve held, is that right?

HIRING MANAGER: Exactly.

CANDIDATE: Fair question. Let’s take my jobs in order. At Netcom, I
learned how to implement an enterprise network management strategy.
Then at 4Com, I worked with client-side Java programming.

believe you mentioned Java as one of the hot buttons for this job.
After that, I finally got my hands on . . .

4. Getting to Yes

James Joyce, the author of Ulysses, went out of his way to end his epic
novel with a big “Yes,” the most affirming word in the English language.
He knew that ending the novel with “Yes” would let readers exit the
novel with a positive frame of mind.
Your goal in the job interview is also to end the interview on an affirmation.
In fact, the more yes’s and statements of agreement you can
generate, the better off you will be. Why? People, including job interviewers,
really prefer being agreeable. Few people enjoy saying no. Who
needs arguments? The best way to avoid arguments is to say yes.
If the job interview features wave after wave of yes’s, think how much
easier it will be for the interviewer to say yes to that last question,
whether it’s asked explicitly or implicitly:
I think I’ve demonstrated I’m qualified for this job. I’d very much like
to join the team. Can we come to an agreement?
In tactical terms, that means framing your interview questions so the answers
you want or expect will be positive. Here’s an example of an exchange
between a candidate and an interviewer to demonstrate the
power of yes.

For Example

CANDIDATE: I have long been impressed by Acme Widgets. It’s been the
leader in pneumatic widgets for over 50 years, right?

INTERVIEWER: (proudly) Yes!

CANDIDATE: I noticed in the current annual report that the company sets
aside $50 million, or 2.5 percent of revenues, for research and development.
That’s more than all of your competitors, isn’t it?

INTERVIEWER:Yes. We lead the industry in allocation of R&D by revenue.

CANDIDATE: As the market for widgets gets more commoditized, we
will have to differentiate the product, right? What specifically is the
company doing to preserve the market share it has gained over the
years?

As the interviewer answers the question, note the subtle messages the
candidate is sending. The candidate ends each question with “right?”
which invites the interviewer to answer with “yes.” Of course, the candidate
must be on sure ground. The candidate certainly wants to avoid
any possibility that the interview will answer, “No, that’s not quite
right.” Good research makes such questioning possible.


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